AI promotion

We work with the brand's presence in the responses of modern AI systems so that the necessary information about the company is accessible and correctly presented in AI search.

About the service

Searching for information online has changed, but not all brands have time to adapt to the new reality. People are increasingly searching for information not through Google, but through ChatGPT, Perplexity, Gemini or AI Overview.

Artificial intelligence is a new level of the information environment, and its algorithms now decide which companies, sites, or experts will appear in answers and recommendations for the user.

The chance that AI systems will “see” your brand is much higher if the media writes about you, the site has a clear structure, and expertise is confirmed by cases, articles, reviews, certificates, awards, and presence in a professional environment.

What do we do for this?

We are increasing visibility in the new information field. We are adapting content for AI search and new delivery logic, working on how the brand appears in the answers and recommendations of AI systems, and optimizing the company’s digital presence.

We build a reputation that is “read” by both people and algorithms. We work not only on reach, but also on recognition and trust: we create strong messages, strengthen brand expertise, and build a systematic presence in the professional information field.

We are evaluating the effectiveness of communications in a new way. We analyze not only the number of mentions, but also what associations the brand evokes, how well it is remembered, and how it is perceived in the digital environment.

We build anti-crisis readiness. We prepare scenarios for responding to reputational risks, help respond faster in difficult situations and minimize potential losses.

We integrate AI into communication processes. We use AI for analytics, monitoring, insight search, and adapt communication strategies to the new algorithmic logic of the information field.

Clients about u.comms

Media support events video production
u.comms is a real "lifesaver" for us. Together we implemented two cool projects. The first time we started preparing in 2 months, the second - in just 3 weeks! The team was not afraid to take on a large-scale case in a short time. Together we "stormed" the idea from scratch, and at the finish line we got results that we didn't even expect

Nova Post

Trainings education
This is our first time organizing training and we are very pleased that the training was conducted by u.comms. Despite the fact that it was only one day, the training turned out to be very rich, informative and the knowledge gained is already helping us in our work.

TAS AGRO Communications Team

Communication support events video production.
We would like to note the professionalism of the Ucomms agency, which supported the communication of the social initiative "Will to move forward" with the "Volya" brand from Morshynsk and the Next Step rehabilitation center. The agency managed to build high-quality communication that inspires support for veterans and movement forward despite difficult trials

Svitlana Shybetska

Leading Public Relations Specialist at IDS (Morshynska brand)

Communication support
We are sincerely grateful to u.comms for the effective and fruitful cooperation. We appreciate the informal and responsible approach to work - we always felt not only professionalism, but also sincere involvement.

Team PR lifecell

Media coverage information campaigns influence marketing
The work was performed professionally, within the agreed deadlines and in compliance with all requirements. The NBU recommends the communication agency u.comms as a reliable partner

Yulia Yevtushenko

Director of the Communications Department of the National Bank of Ukraine

Communication support
Thanks to your expertise, involvement, and attention to detail, we were able to provide comprehensive and high-quality communication support.

Yaroslava Polyakova

Head of Corporate Communications Department of OKKO Company

Media support event organization
Your selfless work for the benefit of the Armed Forces of Ukraine will help protect the independence and integrity of our Motherland.

Igor Tantsyura

Major General, Commander of the Territorial Defense Forces of the Armed Forces of Ukraine

Media support SMM
We have been working with the agency team since 2020. And during this time, the agency has become a reliable partner in many of our projects.

Serhii Lukashov

National Director of “MBO SOS Children's Villages Ukraine”

Media coverage anti-crisis
I can confidently recommend u.comms as a top of mind team for communications support.

Artur Matkovsky

Marketing Director of Allo Group of Companies

SMM events copywriting
A very human and practical approach to tasks. At the same time, the product that is produced is of the highest quality and heartfelt.

Dmitro Basov

CEO of portmone.com

SMM media support
They understand the task from half a word, even if it is not very correctly stated! If you are looking for professionals who live their business, then u.comms is the place for you

Viktor Shevchenko

CEO of Zammler Group

SMM events media support video production
Thanks to the productive cooperation with u.comms, the visibility of ITW Systems has increased significantly. I can definitely recommend u.comms as a reliable, professional and effective PR partner.

Oleksandr Lopatin

Investor, founder of ITW Systems

PR consulting
u.comms is a team of specialists from my favorite category – professionals with an individual approach, with a high level of humanity, feeling and insight into a specific situation.

Anna Murashenko

Commercial Director of Really Building

SMM events media support video production
It's easy to work with u.comms, they understand the need, offer options themselves, and find ways to implement them. Everything is clear, understandable, on time, within the agreed budget, and always with a great result.

ITW Systems

Design media support events SMM
We are pleased to recommend u.comms as a reliable, creative and responsible partner for the development and implementation of communication campaigns.

Vasilyna Dybaylo

Director of the NGO "Partnership "For Every Child"

Media coverage
We feel how u.comms invests not only high professionalism, but also soul into each project! We are infinitely grateful and proud to work together!

Marta Levchenko

Director of the Foundation "I am the Future of Ukraine"

PR consulting
The most important thing in working with u.comms is constant and very fast feedback. They understand the task from the first time. Very cool! It's a pleasure to work with them

Lilya Sekelyk

CEO S&PLB

Media training
Without a doubt, I was convinced of the professionalism and experience of working with the media of u.comms. I definitely recommend it as a modern communications agency.

Tetyana Kushnir

Head of the Analytical Department of Training of Civil Servants of the Prosecutors' Training Center of Ukraine

Media support copywriting events
The u.comms team has done a great job with all the tasks assigned to them. I highly recommend working with them! They will definitely help make your communications and events better.

Anna Terletska

Communications Officer of the Stabilization Support Services Charitable Foundation

We are extremely pleased with our partnership with UK comms. Our interaction with them is impressive in terms of speed, responsibility, initiative and high quality of services.

Oleksandr Vorona

President of the Union of Public Organizations of People with Disabilities of Kyiv

Media support video production influence marketing copywriting
I highly recommend the communications agency "u.comms" for projects related to social networks, media and publication creation.

Victoria Gladchenko

Communications Director of the Eastern Europe Foundation

Communication strategy events copywriting media support
Promptly, efficiently, expertly - this is how you can describe the work of the u.comms team.

Vladyslav Marchuk

Operations Director of the "Riy" Charitable Foundation

Website development
The team from the communications agency u.comms helped us with the development of the website. The contractor listened to all our wishes, performed the work clearly and on time.

Serhiy Teliuk

Director of investment company Ubase

Media coverage
We sincerely thank u.comms for the invaluable help in working with the media. We highly appreciate your professionalism and effective cooperation.

Igor Dobrovolsky

Operations Director STABNET (Ukraine)

Media support SMM
I have been working with u.comms Agency for some time now and I sincerely appreciate our cooperation. This is a team of creative, caring and responsible professionals who are not just contractors for me, but true partners.

Tatyana Atadzhanova

Head of External and Internal Communications Polpharma Ukraine

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Our clients

All clients

Questions we are asked most often

/01

Why consider AI in communications?

Between the company and its audience stands another “reader” – an algorithm. It decides what to highlight, what to hide and how to explain you. Therefore, for example, two identical brands may have different visibility simply because one is better understood by artificial intelligence.

/02

What is the result of AI promotion?

The brand starts to “appear right.” Not just more often, but more appropriately: in the right contexts, with the right associations, and without distortion. In practice, this looks like a situation where you are recommended even where you did not run advertising.

/03

Can the impact of AI on reputation be measured?

Yes, it can — and it’s already becoming a standard practice for brands. AI impacts reputation in two ways: it can either enhance it (through automation of communications, content, and speed of reactions) or create risks — from “hallucinations” and fake facts to automated negativity and disinformation.

Measuring this impact already exists in specific tools and metrics. And some systems help identify sources of AI-generated negativity or even situations where algorithms start to fabricate facts about a company.

/04

Do I need to completely change my website to make my brand visible to AI?

Not necessarily. Often the problem isn’t with the website itself, but rather with the company’s information being scattered, inconsistent, or poorly structured. We analyze a brand’s digital presence, identify what’s preventing AI systems from interpreting the company correctly, and suggest changes that increase its visibility and recognition without having to build a website from scratch.

/05

Why should you entrust AI promotion to u.comms?

AI promotion at u.comms is developed by a team of engaged experts who were among the first in Ukraine to systematically work with AI Visibility and have already implemented dozens of projects for companies from various industries. Their approach combines AI presence audit, content strategy, digital PR and AI visibility monitoring, and effectiveness is assessed by specific indicators: AI mentions, brand citations and AI traffic. It is this expertise that we integrate into our clients’ communication projects.

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