Media Relations

We help brands become visible: so that the media writes about you, the product is recognized, and the company is perceived as a strong player and expert in its field.

Leave a brief View cases

About the service

Crisis Communications

Crisis communications is a set of emergency and strategic actions designed to protect the reputation of a company or individual during a public crisis: a scandal, information attack, negative media coverage, or customer backlash.

The goal is to stop the spread of a harmful narrative, regain control of the information landscape, and restore audience trust while minimizing reputational and financial losses.

Who Needs It

Companies facing an information attack or public scandal
Businesses experiencing widespread negative coverage in the media or on social media
Executives involved in a public conflict
NGOs and government institutions facing reputational threats
Anyone who wants to be prepared for a crisis in advance

What are we doing for this?

We identify where you need to be visible, who you need to talk to, and how to formulate your message so that your brand is remembered.

We constantly expand our media network and know exactly who covers what, so we target the outlets where your clients and partners are most likely to hear you.

We translate your brand’s complex ideas into clear, expert content, from short comments to in-depth interviews and opinion pieces.

We invite the media to your events so more people can learn about your company’s work through news coverage and publications.

We measure the results: track media mentions and analyze their impact on your reputation and business.

We respond quickly, take control of communications, and protect your brand’s reputation.

Clients about u.comms

Media support events video production

u.comms is a real "lifesaver" for us. Together we implemented two cool projects. The first time we started preparing in 2 months, the second - in just 3 weeks! The team was not afraid to take on a large-scale case in a short time. Together we "stormed" the idea from scratch, and at the finish line we got results that we didn't even expect

Nova Post

Trainings education

This is our first time organizing training and we are very pleased that the training was conducted by u.comms. Despite the fact that it was only one day, the training turned out to be very rich, informative and the knowledge gained is already helping us in our work.

TAS AGRO Communications Team

Communication support events video production.

We would like to note the professionalism of the Ucomms agency, which supported the communication of the social initiative "Will to move forward" with the "Volya" brand from Morshynsk and the Next Step rehabilitation center. The agency managed to build high-quality communication that inspires support for veterans and movement forward despite difficult trials

Svitlana Shybetska

Leading Public Relations Specialist at IDS (Morshynska brand)

Communication support

We are sincerely grateful to u.comms for the effective and fruitful cooperation. We appreciate the informal and responsible approach to work - we always felt not only professionalism, but also sincere involvement.

Team PR lifecell

Media coverage information campaigns influence marketing

The work was performed professionally, within the agreed deadlines and in compliance with all requirements. The NBU recommends the communication agency u.comms as a reliable partner

Yulia Yevtushenko

Director of the Communications Department of the National Bank of Ukraine

Communication support

Thanks to your expertise, involvement, and attention to detail, we were able to provide comprehensive and high-quality communication support.

Yaroslava Polyakova

Head of Corporate Communications Department of OKKO Company

Media support event organization

Your selfless work for the benefit of the Armed Forces of Ukraine will help protect the independence and integrity of our Motherland.

Igor Tantsyura

Major General, Commander of the Territorial Defense Forces of the Armed Forces of Ukraine

Media support SMM

We have been working with the agency team since 2020. And during this time, the agency has become a reliable partner in many of our projects.

Serhii Lukashov

National Director of “MBO SOS Children's Villages Ukraine”

Media coverage anti-crisis

I can confidently recommend u.comms as a top of mind team for communications support.

Artur Matkovsky

Marketing Director of Allo Group of Companies

SMM events copywriting

A very human and practical approach to tasks. At the same time, the product that is produced is of the highest quality and heartfelt.

Dmitro Basov

CEO of portmone.com

SMM media support

They understand the task from half a word, even if it is not very correctly stated! If you are looking for professionals who live their business, then u.comms is the place for you

Viktor Shevchenko

CEO of Zammler Group

SMM events media support video production

Thanks to the productive cooperation with u.comms, the visibility of ITW Systems has increased significantly. I can definitely recommend u.comms as a reliable, professional and effective PR partner.

Oleksandr Lopatin

Investor, founder of ITW Systems

PR consulting

u.comms is a team of specialists from my favorite category – professionals with an individual approach, with a high level of humanity, feeling and insight into a specific situation.

Anna Murashenko

Commercial Director of Really Building

SMM events media support video production

It's easy to work with u.comms, they understand the need, offer options themselves, and find ways to implement them. Everything is clear, understandable, on time, within the agreed budget, and always with a great result.

ITW Systems

Design media support events SMM

We are pleased to recommend u.comms as a reliable, creative and responsible partner for the development and implementation of communication campaigns.

Vasilyna Dybaylo

Director of the NGO "Partnership "For Every Child"

Media coverage

We feel how u.comms invests not only high professionalism, but also soul into each project! We are infinitely grateful and proud to work together!

Marta Levchenko

Director of the Foundation "I am the Future of Ukraine"

PR consulting

The most important thing in working with u.comms is constant and very fast feedback. They understand the task from the first time. Very cool! It's a pleasure to work with them

Lilya Sekelyk

CEO S&PLB

Media training

Without a doubt, I was convinced of the professionalism and experience of working with the media of u.comms. I definitely recommend it as a modern communications agency.

Tetyana Kushnir

Head of the Analytical Department of Training of Civil Servants of the Prosecutors' Training Center of Ukraine

Media support copywriting events

The u.comms team has done a great job with all the tasks assigned to them. I highly recommend working with them! They will definitely help make your communications and events better.

Anna Terletska

Communications Officer of the Stabilization Support Services Charitable Foundation

We are extremely pleased with our partnership with UK comms. Our interaction with them is impressive in terms of speed, responsibility, initiative and high quality of services.

Oleksandr Vorona

President of the Union of Public Organizations of People with Disabilities of Kyiv

Media support video production influence marketing copywriting

I highly recommend the communications agency "u.comms" for projects related to social networks, media and publication creation.

Victoria Gladchenko

Communications Director of the Eastern Europe Foundation

Communication strategy events copywriting media support

Promptly, efficiently, expertly - this is how you can describe the work of the u.comms team.

Vladyslav Marchuk

Operations Director of the "Riy" Charitable Foundation

Website development

The team from the communications agency u.comms helped us with the development of the website. The contractor listened to all our wishes, performed the work clearly and on time.

Serhiy Teliuk

Director of investment company Ubase

Media coverage

We sincerely thank u.comms for the invaluable help in working with the media. We highly appreciate your professionalism and effective cooperation.

Igor Dobrovolsky

Operations Director STABNET (Ukraine)

Media support SMM

I have been working with u.comms Agency for some time now and I sincerely appreciate our cooperation. This is a team of creative, caring and responsible professionals who are not just contractors for me, but true partners.

Tatyana Atadzhanova

Head of External and Internal Communications Polpharma Ukraine

Read all reviews

Our clients

Ministry of Education and Science of Ukraine

Ministry of Economy and Environment of Ukraine

Charitable Foundation “Women’s Health and Family Planning”

All clients

Frequently Asked Questions

/01

When does a company need to work with the media?

Working with the media is essential when you want to increase brand awareness, strengthen audience loyalty, or quickly communicate important information about an event, product, or company changes.

Media communications are also critical when you need to improve your reputation, reduce negative coverage, or mitigate reputational risks.

/02

What can brand–media collaboration look like?

We offer two approaches to working with the media:

1. Situational approach. This involves the quick placement of ready-made materials, such as press releases, announcements, and articles, in the media, either on a paid or earned basis. It is suitable for one-off news opportunities.

2. Strategic media relations. A longer-term and systematic approach that builds brand awareness and trust over time. It includes:

– ongoing work with news opportunities;
– developing relationships with editorial teams;
– participation in industry events, discussions, and public communications;
– regular communication with journalists.

This approach requires the company to have experts who can quickly comment on current events, give interviews, and represent their industry publicly. When needed, we also prepare your experts for public speaking and media work, from interviews to live broadcasts.

/03

What determines the effectiveness of media relations?

The value of the news opportunity. What you communicate should be genuinely interesting to your target audience, whether clients, partners, or the market as a whole.

Context and timing. It is important to consider the political and social context, current events, holidays, and other factors that can either amplify your story or overshadow it.

The strength of the story. Novelty, uniqueness, scale, or a compelling element can significantly influence whether the media will pick up your story.

/04

What do you get by working with u.comms?

Resource efficiency. Instead of hiring separate specialists, you get a full-service team that handles communications end to end, faster and more efficiently.

Communications tailored to your goals. We communicate your information in the way that works best for you, taking your objectives and context into account.

Expertise and results. We work as experienced media professionals, focusing not on the process itself, but on its impact on your brand.

/05

Do you need a major news story to get media coverage?

No. Strong expertise can be a news opportunity in itself. We help identify relevant topics where your brand’s experts can provide valuable commentary, explain complex issues, or add professional context to a current news story.